Time-saving enthusiast and founder of NovaPlan.
Plant Collector
Professional List-Maker
Marketing Guru
Hi, I’m Amy—your go-to project manager for all things software. My love for technology started back in 5th grade when I built my first webpage in computer class, and I’ve been working in IT professionally since 2018. Before that, I ran my own photography business for nearly a decade, so I know firsthand how frustrating it can be when software slows you down instead of helping you. Now, my husband and I are teaming up to take the stress out of software decisions and help businesses like yours find the right solutions.
The organizer and supportive partner.
NHL Fan
Best Cook in the House
Wire Tree Designer
Sushi and Avocado, the interns, are frequently featured in virtual meetings and still learning the ropes.
Anti-Personal Space
Sleepy
Better Insured than the Owners
Time is one of the most valuable resources in business, and I know firsthand how frustrating it is when software is a roadblock instead of a tool. After running my own photography business for nearly a decade, I experienced the struggle of juggling different roles, relying on outdated systems, and not knowing where to start when it came to finding the right software. I see many small businesses facing the same challenge—they don’t have a dedicated IT person, and they don’t have time to dig through endless software options.
With a professional background in IT and years of experience helping businesses select software, I’ve seen how the right tools can transform workflows and eliminate inefficiencies. Since 2022, I’ve have focused on software selection, working closely with businesses to identify solutions that fit their needs. Now, I’ve launched my own business to help others navigate the overwhelming world of software with confidence.
I don’t believe in one-size-fits-all advice or pushing software just because it’s popular. I take the time to understand how you work and what you need, simplifying the process so you can feel confident in your choice. I act as the bridge between you and software vendors, asking the right questions and cutting through the tech jargon so you don’t have to. My goal isn’t just to help you pick a tool—it’s to set you up for long-term success with a solution that actually works for your business.
To streamline your business productivity by improving processes and leveraging software so you can focus on growth.
Click here to learn all about our Software Evaluation and Selection service.
Click here to read software success stories.
Software Asset Management (SAM) is the practice of organizing and managing your software library, ensuring you know exactly what software your business is using, who’s using it, and when it needs to be updated or renewed. This helps prevent overspending on unused licenses, ensures compliance with software agreements, and makes it easier to track updates or upgrades. SAM gives you a clear picture of your software environment so you can make informed decisions, avoid unnecessary costs, and keep everything running smoothly.
Ask us about custom SAM consulting services.
Amy has worked in IT since 2018, helping businesses solve tech challenges and improve operations. Since 2022, Amy has focused on software selection, guiding businesses to find the right tools that support their growth. Her experience allows her to simplify the process and ensure you choose the best solution for your needs.
We help small to medium-sized businesses, particularly those in growth-mode, who need guidance navigating the complex world of software. Many businesses find themselves juggling multiple tools that don’t quite fit their needs. We specialize in helping business owners identify the right software solutions to streamline their operations, save time, and improve efficiency—so they can keep focusing on growing their business.